Hello. I'm Beth

The Fitness Factor: Website

Located in Columbus, Mississippi, the Fitness Factor prides itself in staying current in everything they offer their membership and the public.  From a wide range of personal training and group class options, to top notch equipment and practices, they make fitness FUN. The newly designed site was to reflect this and the comfortable, engergetic atmosphere that can only be found at The Factor. 


Project Details

  • www.fitnessfactor.net
  • Built in Joomla 3.0 Content Management Software utilizing the Gantry framework
  • Client supplied content and photos
  • Site went live January 2015

Project Gallery

Click to view the full size image.

  • Email or Print Class Schedule
  • Pilates Factor Interior Page

Common Objectives

  • The visual feel should be comfortable, upbeat, friendly, and fun... just like the atmosphere at the gym.
  • Update the look of the existing site to something more current, while coordinating with the company branding standards already in place.
  • Show the wide range of fitness options offered, the comfortable atmosphere in the gym, along with diversity of people that are already members.
  • The site should be client editable, saving them future costs on maintenance since they have a good bit of content that changes weekly.
  • Include member testimonials and success stories

Client Feedback

 We have been working with Beth for more than 10 years and in that time, she has provided our business with an elite level of professional and innovative design.  She has designed countless marketing pieces for us including, t-shirts, direct mail pieces and websites.  Through her designs, she has helped us establish brand awareness in our community and we regularly receive compliments on the level of her work. Beth is simply the best designer we’ve ever used. 

Beth Jeffers, Owner | The Fitness Factor


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